The Pupp Story - Starting Out

Posted on March 03, 2016 by Paul Froggatt | 2 comments

In this series of posts we detail our experiences creating the first cafe for dog lovers in Dublin, and try to feature a few tips for the would-be cafe owner. If you're interested in how Pupp came to be, or potentially opening your own venue, you can find more articles on Facebook, Twitter, or The Pupp Blog

Wow, what a few weeks it has been! The Pupp cafe opened on 17th February and we've been overwhelmed by the level of support and interest from Ireland and abroad. The Pupp blog has been a little neglected while we were getting the cafe set up, but now we're up to speed we thought we'd talk a little about how and why Pupp came about.

Pupp is really a labour of love - a desire to take a break from the corporate lifestyle and create a new and interesting space for the community. We'd thought of establishing a little coffee shop for a number of years, but wanted a concept that differentiated the cafe from others in Dublin.

Since adopting our dog Toby in early 2015, we've enjoyed brunch in a number of dog-friendly pubs and restaurants around town. The simple act of bringing a dog - something so common in mainland Europe no-one would bat an eyelid - brought smiles to people's faces and generated conversations with other tables. This social interaction was exactly what we were looking to drive, and so we decided to create Dublin's first cafe for dog lovers!

While we were searching for a suitable premises we also happened to be looking for luxury collars and leads for Toby, but found that Ireland's range of fashionable accessories was sadly lacking. Picking a few of our favourite brands from the UK and US, we thought we could combine the cafe with a luxury dog accessory store (and get a few bits for Toby in the process!)

Toby Hiro & Wolf
Toby modeling his new Hiro + Wolf Blue Geo collar

 
We registered Pupp in July 2015 and signed the lease for 37 Clanbrassil St that August. After a few months planning we started developing the property (more on that in a later post), finally getting the place ready for a quiet launch in February. We weren't looking to do much publicity while we were adding the decorative touches and finalising our kitchen (thinking we'd be better opening the doors then iterating with customer feedback), though that plan quickly went out the window!

We hadn't really anticipated how much the concept would resonate with people, and our quiet opening soon became a very loud one, with many of the cities top websites and newspapers featuring our little coffee shop:

"Officially our new favourite spot." - Lovin Dublin
"great reception from the city’s pet owners." - The Independent
"you’d be barking mad not to visit it." - The Sun
"Dog lovers of Dublin rejoice" - Entertainment.ie
 

We've also been featured in The TimesTheJournal.ieLonely Planet, SHEmazing, HerFamily, The Daily Edge, RSVP MagazineBuzz.ie, on 98FM and FM104, and our personal favourite - a pun-filled article in The Sliced Pan.

Pupp Frontage
The Pupp front door open for the first time

 
Hundreds of people have taken the time to write in, wish us luck, express their interest, and share their ideas. It has been a truly humbling start, and we hope we can build a community of dog lovers with a unique and cozy space to enjoy a coffee and some food.

Thank you to everyone who has come to visit us or messaged us, we're going to keep working on what will hopefully become one of Dublin's nicest brunch spots!

Have you visited the Pupp cafe yet? Drop us a note in the comments if you have any feedback, or come in and say hello in person! For more behind-the-scenes details be sure to follow us on Facebook, Twitter, and The Pupp Blog.

Posted in The Pupp Story


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2 Responses

Siobhan brennan
Siobhan brennan

March 04, 2016

I’ve been to pupp 3 times so far and hope to make it a regular occurrence along with my two retrievers Lucy and Ruby. I’ve been on the lookout for a long time for somewhere like this and eventually thought there’s never going to be anywhere like this and if I want it I’ll just have to open it myself so you’ve beaten me to it!! It’s correct what you say in the article about pupp being more than just a cafe, each time I’ve gone in I’m greeted at the door by staff and customers alike and conversations strike up with people that it feels like you’ve known a lot longer than 5 minutes!!! Best of luck to you in this venture and I look forward to future regular visits.

Ruth
Ruth

March 03, 2016

You guys are so brave & brilliant to do this!! Popped in on Monday with our 2 dogs….it was pre-walkies as we didn’t want to bring in too much mud with us which meant our bigger dog was a bit hyper!! It was great to be in a dog-space which meant I didn’t have to worry about people being annoyed when he whined or anything. Only suggestion I’d make is maybe a few dog bowls of water around. BTW the coffee was so good!! We will be back…probably a lot!!

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Sizing Guide

Dogs come in all shapes and sizes, and we want whatever you buy to be comfortable and well fitted for your pooch. Sizing can often be confusing, with manufacturers using different standards and metrics. At Pupp we list all our sizes in cm's so you can find the perfect fit.

How to measure your dog:

Collars

Neck: Measure right around the neck, allowing enough room to slide 2 fingers in for comfort

Harnesses

Chest: Measure right around the body around the deepest part of your dog's chest, usually just behind the dog's front legs.

Neck: Measure right around the neck, allowing enough room to slide 2 fingers in for comfort

Sizing Guide By Breed:

BREED AVERAGE NECK SIZE
AIREDALE 40.6-55.9cm
AKITA 50.8-55.9cm
ALASKAN MALAMUTE 45.7-55.9cm
AUSTRALIAN SHEPHERD 40.6-55.9cm
BASSET HOUND 40.6-55.9cm
BEAGLE 30.5-45.7cm
BICHON FRISE 35.6-45.7cm
BORDER COLLIE 35.6-45.7cm
BOSTON TERRIER 30.5-45.7cm
BOXER 40.6-55.9cm
BRITTANY 35.6-40.6cm
BULL TERRIER 30.5-45.7cm
BULLDOG AMERICAN/ ENGLISH 45.7-61.0cm
BULLDOG FRENCH 30.5-40.6cm
CAIRN TERRIER 25.4-40.6cm
CHIHUAHUA 20.3-35.6cm
CHOW CHOW 45.7-61.0cm
COCKER SPANIEL 30.5-45.7cm
COLLIE 45.7-55.9cm
CORGI 35.6-40.6cm
DACHSHUND MINI 20.3-43.0cm
DACHSHUND STANDARD 40.6-50.8cm
DALMATIAN 35.6-50.8cm
DOBERMAN 45.7-55.9cm
ENGLISH SETTER 45.7-61.0cm
FOX TERRIER 25.4-40.6cm
GERMAN SHEPHERD 45.7-61.0cm
GERMAN SHORTHAIRED 50.8-61.0cm
GOLDEN RETRIEVER 40.6-61.0cm
GREAT DANE 50.8-66.0cm
GREAT PYRENEES 61.0-76.2cm
IRISH SETTER 40.6-55.9cm
JACK RUSSELL TERRIER 25.4-35.6cm
LABRADOR 45.7-61.0cm
MALTESE 25.4-35.6cm
MASTIFF 63.5-81.3cm
NEWFOUNDLAND 40.6-81.3cm
OLD ENGLISH SHEEPDOG 45.7-61.0cm
PEKINGESE 30.5-40.6cm
POMERANIAN 25.4-35.6cm
POODLE MINI 25.4-40.6cm
POODLE STANDARD 30.5-40.6cm
POODLE TOY 20.3-35.6cm
PUG 30.5-40.6cm
SCHNAUZER GIANT 50.8-66.0cm
SCHNAUZER MINI 25.4-40.6cm
SCHNAUZER STANDARD 35.6-50.8cm
SCOTTISH TERRIER 35.6-50.8cm
SHAR PEI 40.6-50.8cm
SHETLAND SHEEPDOG 30.5-45.7cm
SHIH TZU 25.4-35.6cm
SPRINGER SPANIEL 35.6-45.7cm
STAFFORDSHIRE TERRIER 35.6-50.8cm
WEIMARANER 40.6-55.9cm
WHEATEN TERRIER 45.7-55.9cm
YORKSHIRE TERRIER 15.2-30.5cm